In this episode of the Corporate Hustler Podcast, I interview the Boss Cultivator Janna B. She is an awesome speaker and inspiration, and an anointed business voice you will instantly connect with. I first met Janna B when she spoke at my annual women’s event ” I Am Enough Brunch” and she absolutely lit the room up. I am so excited she back and better than ever. Check out everything she is doing over at JannaB.com and be sure to listen to our awesome interview, I enjoyed and I am sure you will as well!
This is episode one of the Corporate Hustle podcast hosted by Demishia Wright. This podcast is designed to help women excel from 9 to 5, build multiple streams of income, side hustles, and empires from 5 to 9 and then invest so we make money in our sleep.
www.demishia.com to learn more about your host.
that the phone in my hand was a powerful tool in making my dreams a reality. You can use it to share your message, make connections, and take over the world. Here are some great apps to add to that tool that will help you with your Corporate Hustle. It is important to stay organized, set goals, and network to take your side hustles to the next level.
Evernote is a web and mobile app that is basically a digital notebook. Using this app you can manage your expenses, your calendar, slideshow presentations, or even planning your next trip. One of the best features of Evernote is its indexing capabilities. Once you add things to your notebook, they’re completely searchable and can be accessed on your desktop, the Web, or your mobile device. It is a very diverse and powerful ally in keeping up with your thoughts. No excuse not to execute.
2. Google Drive
I don’t know what I would do without my Google drive. Wherever I go, my documents and information are with me. If you collaborate with clients, associates, or other experts in your industry with documents, Google Drive is essential to helping you stay productive and organized. Did I mention that Google Drive is free and it’s accessible to anyone who has a Google login.
Have you ever wondered when you should be posting? Have no fear, Buffer is here. Buffer is a powerful social media-publishing tool for your social media platforms. It streamlines your content calendar process by making it easy to schedule content on social media. It also helps to increase your reach with your target audience. This app is easy to use, and you can share content across multiple social networks and ensure that it’s posted at the optimal time so more followers will see your updates.
Anyone who knows me well can tell you I always have the ability to take your money in any form. Square is a credit-card processing app for any size business and is easy to use anywhere. Square allows you to accept Visa, MasterCard, Discover and American Express. Once you sign up, they will send you a free magstripe reader (their newest reader even take chip cards). If you want to be professional and stay ready for the sale, then make sure you have the Square.
When I was first introduced to this app, I was like another organization app, ughhh. Then I realized Trello was pretty cool. This is a collaboration tool that organizes your projects into boards, lists, and cards so you can better prioritize what you are working on. In one concise single view, you can see who and what is being worked on. Corporate Hustlers we know that project management can be the worst, but Trello makes it productive, easy, and enjoyable.
Here is a bonus app, because caring is sharing.
HelloSign is the easiest and simplest way to handle contracts or other agreements on the fly, because it lets you view and sign without visiting the office. This app also eliminates the burden of needing to print, sign, and scan a document to be sent back. It allows you to just use your fingertip to sign any PDF file and forward it to the necessary party.
Until next time Corporate Hustler’s, remember to excel from 9 to 5, build empires from 5 to 9 and make money 24/7. I will see you at the top because the bottom is crowded. Be sure to pick up my book Renegotiate Your Greatness here!
Demishia The Corporate Hustler Schedule a Chit Chat With Me!
Online Networking 101
There is a definition of networking that has stuck with me written by Ivan Misner: Networking is “The process of developing and activating your relationships to increase your business, enhance your knowledge, expand your sphere of influence or serve the community.”
In order to begin building relationships online, here are some strategies to make sure you are on point during the process.
- Post engaging content by sharing information about your brand/company, your industry, or any “proof of your worth” and update your page regularly. People love consistency, but please be careful not to be too self-serving or come off as spam.
- Give strategic recommendations on LinkedIn in order to get them. The LinkedIn recommendations can be from clients, peers, or other influencers.
- Your engagement will soar, when you truly engage and join LinkedIn Groups. Participate and bring value to your LinkedIn Groups. LinkedIn Groups are a great way to connect with those who need your services or who have services that can enhance your company or product.
- Twitter can seem like mindless 120 characters or a place where people complain when they have bad service. That’s true, but it can also give you another opportunity to meet and greet online. Research the proper hashtags and tap into your industry. It is great to see a “shout out” tweet about your business and followers will want to know more about this #nextgreatthing or #onpoint service that just popped up on their device.
- Blogging can be a great tool when used appropriately. What makes your blog interesting is sharing what you know and sharing helpful or humorous content
Get out there and start networking!
Speaker, Author, Certified Hustler & LinkedIn G
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The Walt Disney Company is reportedly eyeing a deal to buy social media platform Twitter.
According to Bloomberg, the Mouse House sees Twitter as a key video distribution platform, and as such has hired the Bank of America to evaluate a deal.
Twitter operates is social media presence includes an average of 313 million monthly users. It currently has $20 billion in capitalization power and with this news of Disney the shares are rising.
Why would Disney be interested . Twitter is frequently used as a video distribution platform. This would give Disney a new way of getting short-form video from ABC,ESPN and Disney Channel networks out to younger adult audiences.
Rumors that Dorsey and the Twitter management team are looking at selling have been swirling on Wall Street for some time. Twitter founder and CEO Jack Dorsey is the board of Disney, meaning the two companies already have top-level lines of communication open.
Let’s all wait and see if the Mouse catches the tweet.
Demishia , See You At the Top The bottom Is Crowded!
Its Virgo season and although I am an Aries, I decided to study one of my favorite celebrity Virgos, and the business habits she exhibits. Beyoncé Knowles is known for her awesome music, style, and famous relationships, but there is so much more. She is the ultimate businesswoman and her business principals should be considered as we build our own empires! In celebration of her birthday, here are some business principles we can take from Queen Bey.
Know what you want and go after it. It does not matter if you are starting a business or career; you have to know what you are chasing in life. At a young age Beyoncé was confident in her talents and abilities so much so, that her parents invested in them. You must have a clear vision so that people know how to support you, recommend you, and connect you to the right people. Trust in your abilities the way Queen Bey does and you will begin to see opportunities open up before your very eyes.
Don’t do what is expected create anticipation. In business never tell someone your next move. Move in silence, and let your actions speak. Beyoncé broke the record industry mold in how you market and drop albums, and now we all wait in anticipation for what she will do next. Creating anticipation within your fan base and clients, will keep them emotionally invested in what you are doing and lead to high rates of engagement for your projects.
Trust your Gut, you know that little voice in you. Beyoncé knew as her career grew that things must change. She constantly has to re-create herself as an artist, but also in the business moves she makes. She trusted her instincts and let her long-term manager, her father, go. What gets you to one place will not necessarily get you to next place. People believe that most business decisions are made strictly by what the numbers say, but you must always listen to your inner self. This becomes critical when determining if certain business relationships are healthy for you. In business, it’s tough to say ‘no’ sometimes or make a difficult decision, but you have to trust your instincts.
Women Empower Women – You are your sister’s keeper in life and in business. Beyoncé is the queen of making female anthems. We need to practice what we hear. Who runs the world… collaborate, support, and recommend them. Beyoncé stresses how important it is that women work together and look out for one another. In your endeavors be sure to have your sisters back!
Being Polite and Business Do Not Mix – Women often times are overly polite in business because they do not want to come across as angry or overly aggressive. Queen Bey tells us “You can be fair, but being polite was not me being fair to myself,” Make sure you are being fair to yourself when you are dealing with people. No one will treat you better than you treat yourself in business. If you want to get anywhere in your business or career, you have to know when to be polite, and when to be fair to yourself.
Collaborate to expose yourself. If you utilize cross promotion the way Queen Bey does, you will expose your personal brand and/or products to a larger market share. Collaboration is a critical component in your business strategy and Queen Bey knows this. If you are in business of any kind, you should be strategically cross collaborating with other brands. You have seen Beyoncé perform and create awesome music with artist such as Coldplay, Shakira, Prince, Drake, Bruno Mars, and countless others, all helping her to expose herself to new markets that she might not have been exposed to alone. Collaborative opportunities provide scalability, disruption, and connectivity on a higher level.
Always Be Humble and Authentic. As you begin to hit your career and business goals in life, remember to stay true to whom you are and what you believe in. In life, business opportunities, endorsements, and various ways to make money may test what you believe in. You will be tempted to do what is popular, and maybe stray away form your brand message and what you believe. When these times come, and they will, remember what Beyoncé has told us, “Always stay grateful, best revenge is your paper”! Stay true to yourself.
Happy Birthday Beyoncé! These are my takeaways from evaluating Beyoncé and her business principals. What is you opinion on how she has become a mogul money making machine? Feel free to share!
Demishia Wright, The Corporate Entrepreneur
See You At The Top, The Bottom Is Crowded.
August 29, 1958 was the day Michael Jackson the King of Pop was born. He would have been 58 years old today. Let’s take a moment on this day to reflect on some of the great business principles that MJ left us.
- Leave a legacy – The King of Pop is currently the highest earning deceased artist. Move over Elvis and John Lennon, because Michael Jackson left a legacy that will be profitable forever. The Guinness Book Of World Records added a new category for Highest-Earning Deceased Artist and he gained the top honor. In the first year after his passing in 2009, Jackson’s estate reportedly brought in $1 billion in revenue. Michael Jackson owns the distinction of having the biggest recording contract of all time. Nine months after his passing, the estate of Michael Jackson signed a deal with Sony Records that give the company access to a vast vault of unreleased recordings for 250 million dollars.
- Be the Best of the Best- Competition was no problem for Michael Jackson, he constantly reinvented himself and let his creativity keep him an expert in his industry. If you need proof of this, Michael Jackson is the most awarded artist of all time. The King of Pop has 23 Guinness World Records, 40 Billboard Music Awards, 13 Grammy Awards, and 26 American Music Awards, and tons of other awards to his credit. Michael Jackson has won more awards than any other musical artist. The King of Pop has also received congressional honors for his humanitarian outreach efforts.
- Invest In Property – We all know that buying property is the way to grow wealth. The Gloved One knew this as well; buying the Neverland Ranch for $20 million in 1987 was an excellent real estate move. The property is now said to be worth almost $90 million. Don’t sink $35 million into improvements or wants into property like Jackson did and you will be fine.
- Your Circle should be Smarter than You- One of Jackson’s best business habits was to keep sharp and insightful advisers around him. John Branca, who negotiated many lucrative deals for Jackson was instrumental in his wealth. He has done a remarkable job with the singer’s estate thus far. It was Branca who scored the industry-leading royalty rate for Thriller that Michael Jackson enjoyed at the time (nearly $2 per album sold), allowing him to reap untold profits from what turned out to be the best-selling album of all time.
- Make Strategic Business Moves – In 1985, he paid $47.5 million to buy a publishing catalog that included 250 Beatles songs. Ten years later Sony paid Jackson $90 million for half the rights, forming a joint venture called Sony/ATV. This move in 1985 has provided huge dividends. The Jackson estate and Sony share ownership of the catalog, which now boasts half a million songs including titles by Bob Dylan, Elvis Presley, Eminem and other artists. Industry insiders and experts have this catalog valued near $1.5 billion, based on estimated proceeds of $50 million to $100 million per year. Let’s do the math, which means an estimated mark up of a 3,000% increase in value from the catalog’s initial purchase price.
These were just some of the few business moves that Jackson made. On this day don’t just reflect on his musical greatness but his business acumen as well!
Until next time, See You at the top because the Bottom Is Crowded
Networking Hollywood Style
In Tinsel Town networking is everything. Let’s examine how to apply their networking strategies to your everyday networking endeavors. Hollywood owns networking, you are who you know there. It does not matter if you are trying to land your dream job or make great business contacts, networking is a must. You can learn from Hollywood they just get it right, networking is a lifeline and a lifestyle.
- Find the Access Point. In Hollywood an agent normally does this for you. In our world you are going to have to find the access points yourself. You need to find the who, what, when, and where in your industry. In order to become known in your industry you need to know the key players and what they are doing, where they are going, and what they are saying.
- Get Engaged Now. Online networking is awesome, you can see the who, what, when, and where for your industry and even meet some key players. However, think like a Hollywood star and create the f
ace-to-face meeting. You must physically show up to build your network. It’s time to give it that personal touch, and creating meaningful relationships is key. Showing up is the first key to networking.
- Gone in 60 seconds. Well you actually have more like 10-15 seconds to make a first impression. Just like Hollywood Directors screen through hundreds of actors and make split- second decisions, people are doing the same to you. It is estimated that it takes less than 10 seconds to make an impression on someone so make sure it’s the right one.
- Follow Up, Again Follow Up. – A famous saying in Hollywood is “have your people call my people”. This is real there is so much power in the follow-up. People go to tons of networking events and meet people but after the event no one follows up. This is critical part of networking, it’s where networking actually begins.
9 Ways to get a Quality network!
- Say to yourself QUALITY over QUANTITY. Meeting everyone will not help you cultivate relationships. The key to networking is figuring out how you can be of service.
- At events don’t become a grasshopper. Hopping from person to person will get you nowhere. You are making the people you meet feel like you are ready to move to the next person. Slow down, it is completely okay not to meet everyone.
- Stop, relax, and listen. Networking is about building lasting relationships. Take time to create a genuine connection with someone. One quality connection is worth more than tons of vague encounters.
- Become a prosecutor against yourself when you are speaking to people. Build a great case as to why they should know you. What can you offer each other? Let people know that this will be a mutually beneficial relationship.
- The art of storytelling is key in networking. You are a human resource and your stories should convey that. During conversations exchange relevant stories that convey your worth.
- Build a bridge with the person on the spot. Find out what they are working on or how you can help them. Set yourself up to be on their mind by setting up another meeting.
- Solutions are what people are looking for. Find out during these encounters what issues they have that are preventing them from reaching their goals. Challenge and position yourself to be the solution for your network.
- Don’t be a one-stop shop. Continuously position yourself as a solution, a resource again and again and then again.
- The personal touch never goes out of style. Although social media can open doors be sure to follow up with a personal touch.
Always do these things when networking; Be Selective, Listen Intently, Be Discrete, and Provide Solutions.
Success Is Not Accidental
Demishia Wright – The Corporate Entrepreneur
12 Ways to give back in 2016
I recently did a Periscope on how I served in 2015. Here are some resources and ideas to help you be of service in 2016!
Service to others is the rent you pay for your room here on earth. Muhammad Ali
January- Use MLK Holiday to participate in service activity in your community. You can good to a food pantry, participate in voter registration drive, or help clean up the community. www.rockthevote.com
February – Take a moment and learn about something you didn’t know related to Black History. Also encourage youth to learn about black history figures don’t always think about (Charles Drew, Madame CJ Walker etc.) http://www.africanamericanhistorymonth.gov/
March – Women’s History Month and it’s a great time to raise funds for upcoming 5Ks. There are so many to choose from. I participate in March of Dimes each year, and use March to raise funds awareness about preventing pre-mature births and defects.
April- It is my birthday month, this past year created the I am Enough Campaign for women who cannot afford to attend awesome empowerment events and activities. Purchase a T-Shirt and join the movement. http://www.demishia.com
May- Support another great 501c3 in your area! I make it a habit every year to support Show Me Shoes, a great non-profit that does things in 3 cities Atl/LA/Kanas City. Their main activity is the collection and distribution of prom dresses to well deserving young ladies. They also conduct workshops on self –esteem and provide mentors for girls who need them. showmeshoes.org/
June- Self Esteem Really Matters, I conduct workshops for girls around late elementary/Middle school age to reinforce a healthy positive self-image. This is the time in young girl’s life where their self-esteem starts to fade.
July- Plan and check on the Elderly! You must plan to be the change you want in the community. Take this time to think of creative and impactful activities you can be involved in. Also the summer can be brutal to the elderly, check on them to make sure they are ok in the heat.
Sept- Teachers, think of our teachers! Donate classroom supplies to teachers and schools in need.
October- This is a great weather month in south at least to run a 5K. I want to spotlight The H.O.P.E. Inc. is another awesome organization that helps single parents who have at least part time job and are in school full time, that don’t qualify for assistance help they need and deserve. They host an annual 5K that helps fund their mission. www.hopbe.org
November- Grab your family and help someone else’s family. Create a Thanksgiving baskets, volunteer at a Soup Kitchen/Food Bank and of course check on the elderly that cannot get to their families.
December- Service Blitz time! Leave the year in a ball of service fire! Find a mentee, adopt a family, decorated door for elderly in a facility, host a clothing drive with friends and families, do anything that makes you feel good and helps the community.
Leadership is all about serving others, have a great 2016!
The Corporate Entrepreneur